Most skincare works on the surface — hydrating, smoothing, or filling in what's already lost. SIRELA starts deeper. Every formula is built around a philosophy we call Cleanical: the intersection of clean, plant-based ingredients and clinical-grade bio-science. We use active compounds that communicate directly with your skin cells — signalling them to rebuild collagen, repair the barrier, and renew from within. 100% vegan, zero fillers, no synthetic fragrances, made in the EU.

The SIRELA protocol is a structured 3-step system designed to work as a complete routine. Step 1: Cleanse with the Oil-to-Milk Cleanser to remove impurities and prepare the skin barrier for actives. Step 2: Treat with the Firming Peptide Serum — Hexapeptide-11 penetrates the dermal layer and signals your skin to produce collagen. Step 3: Nourish with the Firming Renewal Cream — Bidens Pilosa supports overnight cell renewal and barrier repair. Most people notice improved texture within 1-2 weeks, visible firming at weeks 4-6, and full structural results by week 12.

Bakuchiol is a plant-derived active extracted from the Bakuchi plant — and the only naturally occurring molecule clinically proven to match retinol's anti-ageing results. A 2019 study published in the British Journal of Dermatology showed Bakuchiol achieved the same ~20% reduction in wrinkle severity as retinol, but without the irritation, peeling, or sun sensitivity. You can use it morning and evening, during pregnancy, and on sensitive skin. Our Bio-Retinol Concentrate is formulated at 1% Bakuchiol — the clinical dose used in the study.

Yes. Every SIRELA formula is designed with barrier safety at its core. The Oil-to-Milk Cleanser was specifically developed for sensitive and reactive skin — it cleanses without stripping. The Bio-Retinol Concentrate uses Bakuchiol instead of retinol precisely because it delivers anti-ageing results without triggering sensitivity. The Firming Peptide Serum is fragrance-free and dermatologist-tested. The Mineral SPF 50 Stick uses only mineral UV filters (Zinc Oxide and Titanium Dioxide), which sit on the skin surface rather than absorbing into it.

Absolutely — they are designed to work as a system. A complete morning routine: Oil-to-Milk Cleanser → Firming Peptide Serum → Firming Renewal Cream → Mineral SPF 50 Stick. Evening: Cleanser → Firming Peptide Serum → Firming Renewal Cream (or Bio-Retinol Concentrate instead). The Bio-Retinol Concentrate layers well under the Firming Renewal Cream, or can be used on its own as a lightweight oil treatment. Each product is formulated to complement the others without conflict.

All SIRELA formulas are developed and manufactured in the EU under some of the strictest cosmetics regulations in the world. Every batch is dermatologist-tested. Our clean standard means: 100% vegan, cruelty-free, no parabens, no sulfates, no synthetic fragrances, no fillers. Several products — including the Bio-Retinol Concentrate and Mineral SPF 50 Stick — contain certified organic ingredients. The SPF stick is also Ecocert certified and reef-safe.